Traveling without moving
Journey through motion graphics
This ad was made as a part of International Open Electives 2016 where we were focusing on redesigning the experience of a train journey in India and present it through motion graphics.
Focused areas in Video
1. Important travel information
Distance of Travel, Route Map, Next Station, Time of Travel, Safety & Security Measures, Dos and Don'ts,
Language of Communication, Emergency Information, Platform Information.
2. Information on demand
Ordering Food, Cleanliness, Housekeeping, Entertainment, Games, Station Transits, Local Tourism, Local Food,
Feedback & Grievance Redressal.
3. Exclusive premium facilities
Wearable Devices, Virtual Reality, Multitouch Interactions, Special Care
Accordingly segregating facilities and features for different classes (SL, AC2/3, AC1) of travel.
4. Ease of communication medium
Multi-Lingual Electronic Display Screens (SL)
Multi-Touch Infra Red Interactive Screens (AC2/3)
Holographic Smart Glass (AC1)